SEO Services – Search Engine Optimization
Why SEO Services
Seo Services, otherwise known as Search Engine Optimization, is the process of optimizing your website so it shows up in Google search results. The higher up your website is in the search results, the more website visitors you will likely receive.
SEO Services should always be part of your long term marketing strategy. It takes time, but can be well worth the effort and time if executed properly.
How It Works
SEO has a reputation of being a moving target. As Google continuously changes its algorithm, what works, and what doesn’t work, is always changing.
However, there are a few aspects of SEO that remain constant for creating a successful SEO Strategy.
Good quality content and great technical skills to distribute your content.
What Is SEO
There are many things that effect Search Engine Optimization. Here are just a few!
On-Page SEO
Meta Data
Adding the correct meta data, authorship, schema and rich snippets can help rank your website higher.
Targeted Keywords
Targeted keyword phrases that match your users intent will help prospective customers find your website.
Site Map
Providing a well structured site map allows Google to crawl and index your content with more structure.
Off-Page SEO
Press Releases
Gain backlinks to your website through PR and quality content for other outlets.
Directory Submissions
Submitting your business listing to all the major directories will help exposure and build backlinks.
Social Media
Make sure all of your social media outlets have keyword loaded descriptions and create authority for your website.
Types Of SEO
Local SEO
Local SEO is different from national or global SEO campaigns. Often times, you are just trying to rank for key terms in your area and provide more tailored content.
National SEO
Creating a larger national campaign typically involves a bit more research as to where your ideal audience is located and targeting them specifically.
Global SEO
Global campaigns allow you to focus on volume based keywords or longtail keywords, depending on your niche and user intent.
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